The Raya festive season have drawn to a close, and businesses across the board brace themselves for a new set of challenges. For many, the onset of ecommerce winter season brings about a noticeable dip in sales—a stark reality that requires adaptation and resilience.
Reflecting on the Transition
As anticipated, Shopee have seen a significant drop in revenue, with a staggering 18% decrease from RM1.7 billion to RM1.4 billion in the past month alone.
Similarly, Its not all shiny on TikTok side. Although having achieving RM1bil sales last month, they too witnessed a significant downturn, experiencing a 20% decrease from RM1 billion to RM791 million.
Anticipating Further Challenges
While these declines may seem daunting, it’s crucial to recognize that we’re only at the beginning of the winter season. With several months still ahead of us, it’s likely that the challenges will persist, potentially worsening until the year-end sales period, typically around September. To make things worst we are notified that our fuel subsidy might be removed on the second half of the year, which may prompt consumers to adopt a more conservative approach on spending.
Strategies for Adaptation
In response to these shifting dynamics, platforms like Shopee have introduced measures to appease buyers and streamline processes. The implementation of Fast Handover, for instance, necessitates sellers to ship out all orders within 1-2 days. Orders placed before 2 pm must be dispatched on the same working day, while those placed after 2 pm are to be shipped out on the next following working day. Notably, Shopee has designated Saturday as a working day, further underscoring the importance of prompt order fulfillment.
Navigating the Road Ahead
As we navigate through these challenging times, it’s imperative for businesses to remain agile and proactive in their approach. While the winter season may present obstacles, it also offers opportunities for innovation and adaptation. For those seeking to overcome the hurdles posed by Fast Handover, outsourcing fulfillment services may prove to be a viable solution. Our fulfillment services, starting from only RM0.10, offer a cost-effective and efficient way to navigate through these difficult times. Contact us for further enquiry.
This report is powered by robust data analytics from two industry leaders: Mobduos for Shopee and Kalodata for TikTok. But before we dive into the exciting findings, a word of caution: while our data provides valuable insights, always remember that there may be slight variations from real-time statistics. Get a free trial to Shopee and Tiktok Bigdata and let us know if you would like a promo code to purchase when you find them essential .
