The aftermath of 2023 11.11 event in the Malaysian e-commerce arena has left us with intriguing insights into the performance of two major players – Shopee and TikTok. As the market heats up, let’s delve into the numbers and strategies that have shaped their recent trajectories.
Shopee’s Resurgence
The e-commerce giant, Shopee, has made a remarkable comeback, soaring to a staggering RM2 billion. A closer look at their strategy reveals a clever play with free shipping vouchers and the enticing world of Shopee Live. The question now is, can they maintain this momentum?
TikTok’s Recovery Journey
Shopee’s close competitor, TikTok, faced a setback after the Indonesia incident but is gradually bouncing back, reaching the RM700 million mark. For those of you that had been following us, you’ll know that there’s another region silently gaining ground. Drop your comments below if you’ve spotted the rising star!
Comparative Growth Analysis
Taking a step back to August, Shopee commanded RM1.5 billion, experiencing a commendable 30% growth by November. TikTok, on the other hand, is slowly finding back its footing. As we anticipate the year-end sales and the festive Christmas season, will Shopee’s birthday sales keep them in the lead, or can TikTok stage a comeback?
Join us next month as we unravel the unfolding dynamics in this e-commerce showdown. Will Shopee continue its reign, or will TikTok spring a surprise? Stay tuned!
This report is powered by robust data analytics from two industry leaders: Mobduos for Shopee and Kalodata for TikTok. But before we dive into the exciting findings, a word of caution: while our data provides valuable insights, always remember that there may be slight variations from real-time statistics. Get a free trial to Shopee and Tiktok Bigdata and let us know if you would like a promo code to purchase when you find them essential .
